We would get 20 to 25 calls each day from frustrated customers asking us ‘where is my order?’
Now that we’re using the WISMOlabs system, we’re getting 0 to 2 calls each day instead of 20 to 25.
Reducing “where is my order” calls was just the beginning. WISMOlabs exceeded Capezio’s hopes of creating a better customer experience by driving increased revenue and delivering an impressive ROI.
On average, the ROI from using the system is anywhere between 5X to 15X depending on how the marketing engine is utilized. Our WISMOlabs portal is now a profit center for us!
Essentially, WISMOlabs does more than reduce the “where’s my order?” call volume and increase revenue. In the short term, it pays for itself. In the long term, it creates more loyal customers.
Kyle Keehan
Senior Digital Marketing Strategist
