FedEx, an American multinational courier delivery services company, has a rich history of over four decades in the industry. It has established its name as one of the global leaders in shipping and delivery services, with an extensive geographic reach spanning over 220 countries and territories. FedEx offers an extensive range of services including express transportation, ground services, freight forwarding, and customs brokerage. The company’s strength lies in its rapid and reliable delivery services, sophisticated logistics, and constant innovation. FedEx’s tracking capabilities have evolved over time, offering customers a level of transparency that has come to be expected in the digital age. However, it’s important to note that the enhanced transparency and customer engagement through proactive notifications, branded tracking pages, and service updates are provided by third-party solutions like WISMOlabs. They help retailers and 3PLs leverage the robust FedEx shipping tracking system to improve the post-purchase experience. With the help of these solutions, retailers and 3PLs can offer their customers proactive notifications, providing them with timely updates about their shipments, thus enhancing their overall shopping experience.
