Unlock Your Most Overlooked Marketing Channel
Where Others See Logistics, We See Opportunity.
After the sale, you have a captive audience eagerly awaiting updates. Don’t waste that attention. We help you go beyond generic tracking to run targeted, on-brand campaigns that engage customers, build loyalty, and turn the delivery journey into a strategic advantage.
The Untapped Goldmine: Your Post-Purchase Audience
After a customer clicks “Buy” button, their engagement is at its peak. They eagerly await shipping news, opening emails and checking tracking pages multiple times. Most brands waste this opportunity with bland, transactional updates. These messages inform, but they don’t engage, persuade, or convert. This is your most overlooked marketing channel – a captive audience waiting to hear from you.
WISMOlabs transforms this channel from a logistical necessity into a powerful marketing engine. We empower you to run targeted campaigns that resonate with individual customers, turning the delivery journey into a revenue-generating experience.
Launch Powerful Campaigns with the WISMOlabs Segmentation Engine
WISMOlabs post-purchase platform is built on a simple but powerful truth: different customers require different messages. Our intelligent segmentation engine allows you to move beyond one-size-fits-all communication and speak directly to customers based on who they are and what they’ve purchased.
Hyper-Segment Your Audience
Create distinct post-purchase journeys by segmenting customers based on hundreds of data points, including:
Purchase History
First-time vs. repeat buyers, specific products or categories purchased.
Customer Value
High LTV customers, VIP members, or recent high-value orders (AOV).
Geography & Shipping
International vs. domestic, or customers using a specific carrier.
Engagement
Customers who have left reviews, or those who have open support tickets.
Drive Repeat Sales with Smart Upsells & Cross-sells
The time between purchase and delivery is the perfect moment to suggest complementary products. A customer who just bought a high-performance running shoe is highly receptive to a message about moisture-wicking socks. With WISMOlabs, you can automate these campaigns.
Example in Action
A customer who buys 'Product X' automatically receives a branded tracking page and email notifications that include a message like, "See why customers love pairing Product X with Product Y," complete with a direct link to buy.
Mitigate Buyer's Remorse & Secure Loyalty
For first-time buyers or those who’ve made a significant purchase, post-purchase anxiety is real. Counteract it by reinforcing their decision. Use tracking updates to showcase positive product reviews, share user-generated content from social media, and reiterate key value propositions of the items they’ve just bought. This builds confidence and transforms a new buyer into a loyal advocate.
Generate High-Quality Reviews & User Content
Stop sending review requests at the wrong time. Our platform intelligently triggers review requests for your service only after a flawless delivery. We then follow up with a separate request for a product review a few days later, giving the customer time to actually experience it. This smart timing dramatically increases the quality and quantity of positive reviews and valuable user-generated content (UGC).
Connect, Automate, and Grow Your Marketing ROI
WISMOlabs doesn’t operate in a silo. It seamlessly integrates with your existing marketing stack, including Klaviyo, Yotpo, Trustpilot, and more. This allows you to feed powerful post-purchase data and events into your other marketing automation flows, creating a truly unified and intelligent customer communication strategy that boosts engagement and Customer Lifetime Value (CLTV).
Real Results: Building Loyalty, Driving Growth
Brands that switch to WISMOlabs use it to drive Loyalty & Revenue
0 x ROI
20-30X ROI on the amount of incremental sales.
A branded order tracking experience that not only led to a large decrease in customer inquiries but, more importantly, generated a remarkable 20-30X ROI on incremental sales. This demonstrates how a superior post-purchase experience transforms one-time buyers into loyal, repeat customers.
Noah Solomon
Growth Marketing at Tecovas
Ready to Unlock Your Post-Purchase Revenue Channel?
Stop leaving money on the table. Let us show you how to transform your transactional updates into your most effective retention and revenue-driving campaigns in a 30-minute, no-obligation call.