How WISMOlabs Works
Set Up the Experience. Let WISMOlabs Decide What Happens Next.
For growing ecommerce brands facing rising WISMO volume, delivery exceptions, and limited support bandwidth, WISMOlabs creates a clearer, more controlled post-purchase experience.
Reduce avoidable inquiries, protect customer trust when deliveries go wrong, and create more relevant opportunities for repeat revenue – without the cost or complexity of a broad enterprise platform.
Connect Your Ecommerce Platform and Data
Install the WISMOlabs app, plugin, or extension, or connect through the API. Add the carrier, support, CRM, and marketing systems your workflow needs. Behind the scenes, WISMOlabs combines order, fulfillment, shipment, customer, carrier, and timing data into one complete view of the delivery situation.
Configure Your Brand and Business Rules
Choose your colors, add your logo, and customize an existing template or create your own. At the same time, define the delivery situations that matter and the rules that determine when WISMOlabs should communicate, stay silent, update a branded tracking page, route an issue, or trigger another workflow.
Choose When and How to Act
Select the channels you want to use – email, SMS, push, webhooks, or connected tools such as Klaviyo. WISMOlabs then evaluates each carrier event with the available order, customer, carrier, timing, and business context before deciding whether action is needed and which response is appropriate.
Adapt Every Selected Action
Configure how the selected message, page, route, or workflow should change for each customer and situation. Tailor its content, timing, instructions, links, and relevant offers using customer, order, shipment, carrier, and business data. For technical teams, Liquid-based logic provides additional control inside each action template.
Launch, Measure, and Improve
Test representative situations, launch your priority workflows, and monitor customer engagement, reduce WISMO volume, check delivery performance, and business outcomes.
Use those insights to refine both the decisions WISMOlabs makes and how each selected action is delivered.