United Parcel Service (UPS) is a globally renowned delivery and logistics company with a rich history spanning over a century. Founded in 1907, UPS has grown from a small messenger company to a world leader in parcel delivery, supply chain solutions, and freight services. UPS’s core services include domestic and international shipping, freight and supply chain services, contracting logistics, and delivery drone technology. These services have a vast geographic reach that spans over 220 countries and territories, making UPS a truly global carrier. One of UPS’s significant strengths lies in its advanced logistics network that ensures timely and efficient delivery. However, the tracking experience could be further enhanced. While UPS tracking provides essential information, it doesn’t always keep customers engaged or offer the level of detail they may require. This is where proactive notifications, branded tracking pages, and service updates can play a crucial role. When paired with UPS’s robust services, they can provide an improved post-purchase experience for customers, keeping them informed and engaged at every step of the delivery process.
Despite the strength of UPS’s logistics and delivery services, the enhancement of the post-purchase experience is achieved through services by WISMOlabs. WISMOlabs helps retailers and 3PLs provide this level of customer engagement and transparency in their brand’s voice.
